Bushwick Kitchen Startup Journey — Customer Feedback RSS

The Ugly Side of Customer Service

One Startup. No Secrets. Start at the beginning. Warning: We’re about to talk trash. In the spirit of transparency, which is the point of this startup journey blog, this post is going to cover (a select few of) our customers. We love our customers. We really do. But as anyone who has ever dealt with customer service knows, there are always the few who will drive you absolutely crazy. Admitting this goes against the golden rule of customer service: “The Customer is Always Right”. But we hope you’ll forgive our rudeness for just a moment while we expose one of the most important aspects of running a business. Onward. If you’re anything like us, your first months in business were smooth sailing...

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When Feedback Hurts - The Pain of a Negative Review

One Startup. No Secrets. Start at the beginning. It was 9PM on Friday and I was heading to the bar to meet my wife and friends for drinks. It was going to be a fun night, especially since we had just completed an amazing week. Fueled by Casey’s email, the last few days and weeks had been an energizing roller coaster ride that went mostly up: Instagram posts about Bees Knees Spicy Honey from true influencers, positive feedback from raving customers, our favorite restaurants testing our product, requests for high-res product images from glossy-paged food magazines…  In fact, here are the actual results of Casey’s email: Drove over 500 unique visitors to our site in less than a week Sales in the...

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