Bushwick Kitchen Startup Journey — Product Development RSS



Finding Our Supplier - Honey Hunt Part 2 (Day 25)

       One Startup. 30 Days. No Secrets. Start at the beginning.  Aside from some reading and brief online research, we know next to nothing about our key ingredient, honey. Naturally, the next stop on our blizzard-covered honey hunt was to say hi to the founders of Hudson Valley Bee Supply who were our invaluable connection to several beekeepers in the area. One of the biggest lessons Morgen and I have learned in launching this brand is that you have to take the help that others can offer. We have passion and drive and smarts, but there are others who can step in with real expertise in areas where we falter. We’ve been extremely lucky to be surrounded with people who...

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Finding Our Supplier - Honey Hunt Part 1 (Day 25)

       One Startup. 30 Days. No Secrets. Start at the beginning.  "I don't trust anyone who isn't a person. Including the government." That's when we fell in love with our honey supplier, a Hudson Valley beekeeper who lives completely off the grid, only deals in cash, and doesn't pay taxes. Morgen and I left the city this morning with a few appointments lined up with possible honey suppliers. I've been recipe testing like crazy, but I've been eager to get our honey supply secured. As I've discussed in an earlier product development post, each honey variety has distinct properties and I wanted to find something light and sweet to balance the spicy combination of chilies. And something we could get...

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A Hot Sticky Mess of Product Development - Taste Testing (Day 21)

One Startup. 30 Days. No Secrets. Start at the beginning.  Last night, Morgen and I met in his apartment to test samples. He hadn't tried any of the spicy honey yet and I was excited for him to get a taste. Raz, our heroic designer, and his fiancé, Caro, live in the apartment below so they came up with beer and cheese in hand, ready to join in on the judging. The first sample was red pepper flake infused, which I felt was the most broadly appealing. Delicious, but nothing daring. The others enjoyed it and without debate we agreed it would be a great product. Next was fresno pepper. I use fresno in a different hot sauce I've been making for...

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Developing a Killer Product - a Peck of Peppers (Day 19)

One Startup. 30 Days. No Secrets. Start at the beginning.   My beard is filled with honey, spicy honey. But to understand why, we'll have to take a step back.  Some of my earliest memories are in the kitchen of my childhood home. While my mom cooked dinner I would fill a drinking glass with water and raid the spice rack, sniffing and pouring the dried herbs into the cup. Sometimes I would loudly narrate my process to no one in particular, completely fascinated by the smells mingling together. My mom would only break my trance when she needed something from the garden we kept in the backyard. I would bound through the screen door on hot summer nights to pick green...

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